Yong Lee
Co-founder and Managing Director of Business Strategy
Yong Lee has over 14 years of experience in finance, web technology, marketing and brand strategy. Throughout his career he has successfully translated business objectives into significant measurable and effective interactive solutions. Prior to co-founding SWAY, Yong held a Project Manager and Business Analyst position at Temel, leading the effort in communicating and translating business requirements and successfully managing the development of web sites for Accorda, Barr, Anesiva, and Yellowbook USA.
Yong also has created and executed successful Web Marketing roadmaps for clients like Hasbro, BMW, Wells Fargo, Samsonite, Chanel, Cartier, Exact Sciences, and Japan Telecom.
Yong holds a B.S. in International Finance / Economics and B.F.A. in Communication Design.
Anthony Troia
Co-founder and Managing Director of Online Marketing Services
Anthony Troia has over 10 years of experience in finance, web technology, and internet marketing. He is a leader in search engine optimization and digital marketing. His work includes some of the largest companies in the world including Prudential, Pitney Bowes, Audi, Volkswagen and Suzuki of America.
His work spans through many vertical markets and industries; Automotive both foreign and domestic markets. Financial markets including Insurance, Investments and Real Estate as well as document and mail management solutions.
His work has directly impacted and experientially increased revenue in excess of 300 to 700%. Anthony also has a proven track record of increasing traffic 70% year over year through advanced search engine optimization techniques.
Jenna Chrisman
Managing Director of Interactive Services
Jenna has over 12 years experience in developing creative solutions that translate a corporate goal into an understandable and meaningful message that generates mindshare and action. At SWAY, she is responsible for conceptualizing, developing, and project managing creative initiatives for our clients’ web, branding and marketing goals.
Prior to joining SWAY, Jenna was a Creative Director / Project Manager consultant on creative projects within industries including; Internet marketing, fashion & accessories, medical, fitness & health, consumer packaged goods, entertainment, house-wares, and more.
Chrisman holds a Masters Degree in Internet Business Systems from Mercy College where she is currently a Professor of Computer Design.
